My name is Björn Jeffery. I’m a writer, advisor, and independent analyst and advisor. I’m also the technology columnist and host a podcast for the Swedish daily newspaper Svenska Dagbladet.

My formal resume is on LinkedIn. These are the areas and concepts that interest me. As a side project, I run my own index to track how Swedish tech companies perform on the stock market.

I’m a Swede, born in London, and after eight years in San Francisco I now live in Malmö with my wife and two daughters. This website is primarily a collection of my writing on various platforms over the years.

If you would like to get in touch, you can find me here – and please sign up to my very rarely updated Substack below.