March 23, 2012
by Björn Jeffery
Tumblr

At the beginning of the odyssey, everybody is given a gray T shirt that reads MAKE WHAT PEOPLE WANT. If a company ever goes public or gets bought, its founders get a second, black T shirt that says I MADE WHAT PEOPLE WANT.

That line is so simple, but still so unattainable for most.

Levy: Take the Millions Now – The Daily Beast

The Author

Björn Jeffery is a Swedish technology columnist, advisor, and independent analyst based in Malmö, Sweden. He is the technology columnist for Svenska Dagbladet and co-hosts a podcast for the newspaper. He was previously CEO and co-founder of Toca Boca, the kids’ media company that grew to over one billion downloads. Through his advisory practice, Outer Sunset AB, he works with companies on digital strategy, consumer culture, governance, growth, and international expansion.