Author: Björn Jeffery

The double edged sword of success: Understanding Naspers and their Tencent investment

comment 1
The Daily

“The investment strategy at the time was to find a replacement revenue source for its traditional print media business – which it forecast would decline in the advent of digital media” That’s a quote from an article describing Naspers, a South African media company, in the 1980s. Koos Bekker – now the Chairman – had suggested that there was potential for a new type of pay TV in South Africa, similar to HBO. The narrative […]

A tribute to Joan Ganz Cooney

Leave a comment
The Daily

As a celebration of Joan Ganz Cooney’s first report on kids and media (re-issued here), I wrote a post for their blog. It is about finding a spark of inspiration in times where things might seem a little bleak. A bit like the kids app market today. Here’s my attempt to remember the big picture and the great opportunities that are ahead: At times like this, it is important to remember the big picture. We […]

2019 without review

Leave a comment
Years in review

Similarly to last year, I will not be writing a summary of 2019. Sharing less over the year has been surprisingly liberating. For me, it has forced more deliberate attention to a few selected things instead. My writing, for instance. That being said, I do often get asked what I do all day. I tend to answer “surprisingly little” which is somewhat correct but mostly an unexpected way of answering an expected question. A more […]

The Telco Identity Loop: What Disney+ does for Verizon

comments 6
The Daily

May 2015. Tim Armstrong, the CEO of AOL, is on CNBC. He is wearing a navy blazer, no tie, blue shirt. He’s talking fast, and in bursts of excited management speak. He has a lot to be excited about. It has just been announced that Verizon is going to buy AOL for $4.4 billion. This is of course good news for Mr Armstrong. CNBC anchor, Andrew Ross Sorkin, asks him the key question for the […]

In defense of screen time

comments 15
The Daily

As a part of Techfestival 2019 in Copenhagen, Denmark, I was asked to present my thoughts on kids, screens, and technology. In order to get the nuances right, I wrote a speech. You can read it below. Let me tell you a familiar story. Imagine young people longing for an alternate reality. One where regular rules of life do not apply, and one where your imagination prevails. Their parents worry, because this alternate reality is […]

Speaking at Techfestival

comment 1
The Daily

Next week, I’ll be in Copenhagen to speak at Techfestival. It’s my first talk in quite a while, and the first one for years where I’m representing myself as opposed to a company. I have prepared a speech(!) called “In Defense of Screen Time“. I hope to add a perspective to the everlasting question of how kids and families should relate to technology. If you’re in Copenhagen next week, please stop by and chat! All […]

Joining Acast’s Board

Leave a comment
The Daily

About a week ago, it was announced that I have joined Acast as an independent board member (link in Swedish). Acast is an international podcasting platform that helps with distribution, analytics, monetization, and much more. I’m a huge podcast fan, and have followed the industry from the sidelines for many years. I hope to contribute to the continued success of the company by offering an entrepreneurial perspective among the voices on the board.

The Kids App Market, Part 3: A Wish List

comments 23
The Daily

As my third and final post on the kids app market, I have made a wish list. What if things were different? How could the market improve? Even if all of my wishes were to come true, the majority of the market complexities would remain. Your user is not your customer. That won’t ever change. But as I’ve stated before – things can still improve. All parts of the ecosystem can do better. This wish […]

The Kids App Market, Part 2: Q&A

comments 8
The Daily

My last post about the kids app market received a lot of interest and a fair bit of feedback too. It’s very rewarding to write when people take the time to read it. Thank you. To honor the feedback that I got, I will address a few additions and questions here below. The third and last part of this series will be a wish list of improvements and changes that I think would improve the […]

The Kids App Market, Part 1: A Strategic Overview

comments 22
The Daily

How do you take on a market where the user isn’t your customer? A market that overlaps and competes with four major industries, but doesn’t belong to any of them? These are questions I have been working with for the past nine years. Since 2010, I’ve been in the kids app market. First it was as CEO and Co-Founder of Toca Boca, and more recently as an independent advisor. Still to this day, I get […]