Beat Amazon — with unexpected methods
How Flipkart won the battle against Amazon in India Published in Svenska Dagbladet, 2024-07-28. Translated from Swedish. They have been called India’s Amazon — but the road there was long and complicated. From nothing, Sachin and Binny Bansal built the e-commerce giant Flipkart in a country of nearly 1.5 billion people, most of whom had no internet access. Entrepreneurial stories of founders who spotted an opportunity to do better than the competition are plentiful. Rarer […]