All posts tagged: Mobile

A record in the making — Truecaller’s earnings show the way

SvD Näringsliv

This analysis was first published in SvD Näringsliv, in Swedish, on February 22nd, 2023. This piece was translated from Swedish by Claude. Some phrasing may differ from a human translation. Truecaller has long been stalked by short sellers. Now comes something harder to defend against — bad results. There’s a well-known industry truth that when a company is doing well, it’s because their product is fantastic. When things go badly, it’s because the marketing is […]

8 out of 10 top apps make no money through the app stores

Medium

Just before the new year, Nielsen published a list of the top smartphone apps of 2016. The list is based on average unique users which is a way of measuring, although it would have a hard time scaling to a longer list due to the lack of data (the sample is 9,000 panelists). Nielsen image, with my highlighting on the right. More interesting is the ownership of the apps and their respective business models. There are […]