Good Old at JMG

October 23, 2006
by Björn Jeffery
Good Old Trend

Just a short note: tomorrow (tuesday) Fredrik and I will be holding a lecture for the journalist students at JMG in Gothenburg. If you’re attending and thinking of taking the afternoon off – think again 😉 We’re going to talk about social media and how journalism comes in to play in this new media climate.

And if you can’t be there, I recommend that you try to catch the movie Babel instead. It has nothing to do with what we’re talking about, but it’s a beautiful and moving film that shouldn’t be missed.

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The Author

Björn Jeffery is a Swedish technology columnist, advisor, and independent analyst based in Malmö, Sweden. He is the technology columnist for Svenska Dagbladet and co-hosts a podcast for the newspaper. He was previously CEO and co-founder of Toca Boca, the kids’ media company that grew to over one billion downloads. Through his advisory practice, Outer Sunset AB, he works with companies on digital strategy, consumer culture, governance, growth, and international expansion.