January 9, 2014
by Björn Jeffery
Tumblr

Media guys have it all wrong. It’s not digital pennies for analog dollars. Bits are big bucks, just not their bits. 

(via Twitter / asymco: Media guys have it all wrong. …)

The Author

Björn Jeffery is a Swedish technology columnist, advisor, and independent analyst based in Malmö, Sweden. He is the technology columnist for Svenska Dagbladet and co-hosts a podcast for the newspaper. He was previously CEO and co-founder of Toca Boca, the kids’ media company that grew to over one billion downloads. Through his advisory practice, Outer Sunset AB, he works with companies on digital strategy, consumer culture, governance, growth, and international expansion.