All posts tagged: google

Google has their hands in the cookie jar

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SvD Näringsliv

This column was first published in SvD Näringsliv, in Swedish, on March 4th, 2021. The battle for internet advertising is escalating. But that Google is changing the technology that determines which ads you see is not only done to prevent tougher rules – it is also done to make it more difficult for smaller competitors. The question of your ad data has polarized Silicon Valley for many years. On one side you have Apple, which is […]

A historic lawsuit – but only the beginning of the tech fight

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SvD Näringsliv

This analysis was first published in SvD Näringsliv, in Swedish, on October 27th, 2020. He that seeks – he shall find, with the help of Google. That is why the company is getting sued in what has been called a historic case in the United States. What is striking, however, is everything that the lawsuit does not focus on – that which will constitute the real conflict between politics and technology. When you search directly […]