Up 2,800 percent — is the strategy sustainable?
This analysis was first published in SvD Näringsliv, in Swedish, on May 30th, 2025. This piece was translated from Swedish by Claude. Some phrasing may differ from a human translation. Donald Trump’s listed company, the games retailer GameStop, and Japanese love hotels. All three have adopted their new strategy from stock market favourite MicroStrategy: borrow money and buy bitcoin. Enthusiasts see a rocket ship — critics warn of a crash. They are called love hotels. […]