We also find ourselves living in an increasingly protected world where everything from forks to table edges to flooring have been designed child safe at a premium and marketed to the fears of parents. I understand that parents including myself want the safe side of everything, but the problem is we need to take a little leap of faith for interesting life experiences. Take a little risk, but make sure there is adult supervision. And adult sensibility.
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The AuthorBjörn Jeffery
Björn Jeffery is a Swedish technology columnist, advisor, and independent analyst based in Malmö, Sweden. He is the technology columnist for Svenska Dagbladet and co-hosts a podcast for the newspaper.
He was previously CEO and co-founder of Toca Boca, the kids’ media company that grew to over one billion downloads. Through his advisory practice, Outer Sunset AB, he works with companies on digital strategy, consumer culture, governance, growth, and international expansion.
