I’m home! Asia was great, and I think I’m starting to understand it ever so slowly. Definitely going back to explore other areas as soon as possible. But until then: back to work. I’ve got a good feeling about this autumn. I think a lot of good things are going to happen. For one thing, I’ll be working in Stockholm approximately two days a week. So all you guys up there that read this blog […]
I thought I’d tell you a little more about a project that we just launched. It’s rather special and deserves a closer look. Also, I’m pretty sure that it is the first real mashup launched by a Swedish newspaper (or any major media company for that matter). You might have already read about it in our office blog. The site is called Sommar på Näset (Summer at Näset) and is collaboration between our client Sydsvenskan […]
I spoke to Fredrik Wass the other day about the importance of chunkability. It struck me that the mistakes being made by mainstream media (MSM) regarding news has a lot of similarities with what went wrong with the classified ads. Classified ads used to be a major source of income for newspapers. It still is in some sense, but it’s considerably less today at least. Being the market leaders, their main focus was keeping the […]
1 – Mobile is the first personal mass media (even the internet is only semi-personal). 2 – It is the first always carried media. 3 – It is the first always on mass media. 4 – Mobile is the first mass media with a built-in payment channel. 5 – It is the first media device available at the point of inspiration. And 6 – mobile is the first mass media with near-perfect audience information. I […]
I met Kristina Dryza the first time in January last year, as a part of a Breaking Trends project that she was working with. Ever since, I’ve been waiting to see what she would be doing once she started running her own projects, Skinny Corp-style. The first one, KR LT Studio, is now out, and the concept is really interesting. KR LT Studio starts out with the notion of personal space, which in itself is […]
Read this on the plane home yesterday and laughed so loudly that the flight attendant gave me a odd look. Still worth it though. I love the English language when it’s used like this. More troubling than the ban, however, is its implication: French officials are sending important ideas to each other using BlackBerry e-mail. That is deeply disturbing. Most BlackBerry messages are composed during a brief spell of “BlackBerry prayer” in the middle of […]
I was sent this interesting prediction by Davide Casaleggio. It takes up the future integration of virtual worlds, the web and reality. Nicely made, and even if it’s been posted here and there already it is well worth a watch:
When all else fails, there’s always money. That’s what Metro seem to have thought, missing the first blog race, and now offering 3 Swedish öre per page view (100 öre=1 SEK=0,14 USD) for bloggers that switch to their new platform. More at Martin Jönsson and Internetworld (both Swedish). An inevitable development really, just look at what Revver has been doing on the video side. YouTube are following suit. But it is it interesting from a […]
Just a friendly reminder that it’s time for Likemind Malmö tomorrow. We’ve missed a few ones because of public holidays and stuff like that, but now we’re back! And the network has grown to 25 cities worldwide. Friday, 9 am at Solde Kaffebar, and the (excellent) coffee is sponsored by Anomaly. Swing by and say hello!
Lisbeth Knudsen, editor-in-chief at Berlingske Tidende, one of the three big old traditional Danish newspapers, today announced a new strategy “The new Berlingske Tidende” (in this premium content article in Danish from Borsen.dk). The strategy follows her taking office some two month ago, and has, according to herself, “earthquake” like dimensions. All journalists online The radical new step is a plan to make all journalists employed at Berlingske Tidende bi-medial, writing for both the web […]
