After some turbulence within Bonnier concerning CEOs and chairmen of the board, the Swedish tabloid Expressen today announced Thorbjörn Larssons successor. Jonas Bonnier, most known from his years at Bonnier Magazines, will take over the chairmanship. As news in itself it’s not up to much. But it is a clear signal that the inevitable power shift within Bonnier is about to happen. Bengt Braun out, Jonas Bonnier in. About time too. One of the key […]
Last Friday was the official re-launch of Citykollen.se, the social calendar that we built for Stockholm City. It’s still a bit shaky in places (a Beta!) but a thousand times better than last time. We got a lot of criticism last time concerning both the technical structure and launching such an un-finished site. Some of it was fair and square (and helped us a lot), some wasn’t really applicable in the real world of client […]
A short note just to mention that my article about social media was published today. Swedish only I’m afraid. technorati tags: media Andra bloggar om: media
I’ll have to return to the subject of Citykollen.se tomorrow. Sweden’s largest daily newspaper, DN, got their new Editor in Chief today – Thorbjörn Larsson. For those of you not to familiar with Swedish media it is suffice to say that he is a giant in the business. He was onboard ship when Aftonbladet passed Expressen as the most popular tabloid and is a member of the board of many large media companies. Those of […]
We rolled out our second Good Old blog the other day. It will be written by our programmer Hugo Wetterberg who seems to have fallen in love with the Dojo. Fine by me – Dojo and I don’t really understand each other as well as I might have hoped, but we get along well. Citykollen.se is the first project that we’ve used it for. It is a social calendar for Stockholm, made for the free […]
I had (somehow) managed to disable the comments when I set the blog up. Very strange, I can’t imagine how that happened. There back to stay anyway – you didn’t think I was going to have one of those blogs did you? Please feel free to comment on the last post if you wish. tags technorati : wordpress blog
My good friend Henrik Torstensson wrote a few wise (Swedish) words in May last year that stuck with me. In short, his thesis was that it is cheaper to aggregate content than to produce it. Very simple one might think, but looking at Swedish publishers web strategies it’s obvious that everyone’s not onboard the train. I’ll give you the latest example. VeckoRevyn is one of the largest magazines for women between 18 and 25 in […]
About this blog My name is Björn Jeffery and I work as an internet strategist at the Swedish communication agency Good Old, a company that I own with three colleagues. Also, I am the co-founder of the Swedish styleguide Manolo.se and the music blog Discobelle.net If you want more information about what I’ve done earlier, here’s my LinkedIn. This blog is about media and internet trends, focusing on my own thoughts and views. I intend […]
