All posts filed under: Writing Archive

Columns and blog posts, written over the years on a variety of websites.

Swedish startups could be next in the acquisition wave

March 5, 2023
by Björn Jeffery
SvD Näringsliv

This analysis was first published in SvD Näringsliv, in Swedish, on March 5th, 2023. This piece was translated from Swedish by Claude. Some phrasing may differ from a human translation. A weak krona and uncertainty in the tech world are paving the way for an acquisition wave targeting Swedish startups. For American venture capitalists, the conditions couldn’t be better. Two million paying subscribers. That’s the milestone newsletter platform Substack reached recently. The American company offers […]

Northvolt wants to do for batteries what Musk did for EVs

February 25, 2023
by Björn Jeffery
SvD Näringsliv

This analysis was first published in SvD Näringsliv, in Swedish, on February 25th, 2023. This piece was translated from Swedish by Claude. Some phrasing may differ from a human translation. Is battery maker Northvolt headed for the stock market? The answer may lie in the company’s history. Its CEO has learned a great deal from his former employer — Tesla. Tall and distinguished, Peter Carlsson stood in the reception of Tesla Motors in Fremont, California, […]

A record in the making — Truecaller’s earnings show the way

February 22, 2023
by Björn Jeffery
SvD Näringsliv

This analysis was first published in SvD Näringsliv, in Swedish, on February 22nd, 2023. This piece was translated from Swedish by Claude. Some phrasing may differ from a human translation. Truecaller has long been stalked by short sellers. Now comes something harder to defend against — bad results. There’s a well-known industry truth that when a company is doing well, it’s because their product is fantastic. When things go badly, it’s because the marketing is […]

TikTok is challenging the American tech giants

February 20, 2023
by Björn Jeffery
SvD Näringsliv

This analysis was first published in SvD Näringsliv, in Swedish, on February 20th, 2023. This piece was translated from Swedish by Claude. Some phrasing may differ from a human translation. The business models of America’s tech giants are under real pressure. They’re being challenged not only by ChatGPT, but also by China’s TikTok. Now they may be forced to open Pandora’s box. If you want to find out where the nearest swimming pool or shoe […]

The dynasty: how is Stenbeck’s Kinnevik doing?

February 13, 2023
by Björn Jeffery
SvD Näringsliv

This analysis was first published in SvD Näringsliv, in Swedish, on February 13th, 2023. This piece was translated from Swedish by Claude. Some phrasing may differ from a human translation. SvD’s podcast Dynastin reveals that Cristina Stenbeck has left the country and no one else in the family is stepping in. Björn Jeffery sees an investment company that looks to be having an identity crisis. Few expressions bear the unmistakable stamp of tech companies quite […]

Microsoft’s big advantage — they have nothing to lose

February 8, 2023
by Björn Jeffery
SvD Näringsliv

This analysis was first published in SvD Näringsliv, in Swedish, on February 8th, 2023. This piece was translated from Swedish by Claude. Some phrasing may differ from a human translation. Side by side in Seattle. OpenAI founder Sam Altman stood alongside Microsoft’s CEO and unveiled what is genuinely a real innovation. SvD’s tech analyst Björn Jeffery answers three questions about what it means for you. At an event that brought Apple product launches to mind […]

Apple, Amazon and Alphabet all beat earnings — what comes next

February 3, 2023
by Björn Jeffery
SvD Näringsliv

This analysis was first published in SvD Näringsliv, in Swedish, on February 3rd, 2023. This piece was translated from Swedish by Claude. Some phrasing may differ from a human translation. Apple, Amazon, and Alphabet all reported the quarters everyone had been dreading. Not even the very biggest can stand against the macro environment. Thursday started so well for stock traders. The Nasdaq Composite surged and recorded its best start to a year since 1975. The […]

The party is over — and the activist investors have arrived

January 29, 2023
by Björn Jeffery
SvD Näringsliv

This analysis was first published in SvD Näringsliv, in Swedish, on January 29th, 2023. This piece was translated from Swedish by Claude. Some phrasing may differ from a human translation. A philanthropist as owner. World-class artists like Alicia Keys, Foo Fighters, and U2 at the massive company party. Now everything may be about to change — activist funds have set their sights on tech company Salesforce. In a large grey-blue hulk in San Francisco’s Mission […]

H&M’s Market Position Is Under Threat

January 27, 2023
by Björn Jeffery
SvD Näringsliv

This analysis was first published in SvD Näringsliv, in Swedish, on January 27th, 2023. This piece was translated from Swedish by Claude. Some phrasing may differ from a human translation. Falling profits and major technical challenges. H&M’s position in the market is under threat. Few things are as popular in business as inventing terms that make your operations sound better and more modern. The emperor is almost always naked, of course — everyone in the […]

The Genius Who Outsmarted Zuckerberg — Twice

January 22, 2023
by Björn Jeffery
SvD Näringsliv

This analysis was first published in SvD Näringsliv, in Swedish, on January 22nd, 2023. This piece was translated from Swedish by Claude. Some phrasing may differ from a human translation. He created the teen app that launched and sold within a hundred days. The former Meta employee has now done what CEO Mark Zuckerberg cannot — for the second time. There are around 1.8 million apps in Apple’s App Store. Of those, only 37 reached […]