Subtleties with abilities

Good Old Trend

Competence: the quality of being adequately or well qualified physically and intellectually

Talent: a person who possesses unusual innate ability in some field or activity

Most companies look for a competent work force. Thus, most companies don’t possess unusual abilities.

The Author

Björn Jeffery is a Swedish technology columnist, advisor, and independent analyst based in Malmö, Sweden. He is the technology columnist for Svenska Dagbladet and co-hosts a podcast for the newspaper. He was previously CEO and co-founder of Toca Boca, the kids’ media company that grew to over one billion downloads. Through his advisory practice, Outer Sunset AB, he works with companies on digital strategy, consumer culture, governance, growth, and international expansion.