Björn Jeffery

By Björn Jeffery, SvD Tech Brief. Published in Svenska Dagbladet on 27 February 2025. Nvidia’s strong results show that AI investment continues to grow. But the pressure mounts with each quarter, while concern over China’s DeepSeek lingers. And the key question remains. This was probably not how Jensen Huang, Nvidia’s CEO, had envisioned his career. In 1993 he founded a company called Nvision together with a few friends. They were going to make graphics chips […]

By Björn Jeffery, SvD Tech Brief. Published in Svenska Dagbladet on 25 February 2025. After the catastrophic Viaplay deal, media group Schibsted is getting its revenge. It is buying TV4 from Telia for 6.55 billion kronor. Schibsted Media’s transformation can now begin in earnest. It has been Swedish media’s worst-kept secret. Just over a year ago, Schibsted Media’s CEO Siv Juvik Tveitnes said the following to Dagens Media: “If we are going to remain relevant […]

By Björn Jeffery, SvD Tech Brief. Published in Svenska Dagbladet on 18 February 2025. Following SvD’s report that Scania is buying a factory from Northvolt, the next question immediately arises: who — or what — might buy the rest? It was painted as a corporate empire in the green transition — before the first factory had even opened. Northvolt rapidly launched operations in Sweden, Germany, Canada, and Poland. Joint ventures, so-called “joint ventures,” could be […]

By Björn Jeffery, SvD Tech Brief. Published in Svenska Dagbladet on 16 February 2025. Elon Musk is turning Washington DC upside down with DOGE. Behind the idea of running the US like a tech company lies a Silicon Valley philosophy — shaped by a handful of people. In the spring of 2012, a particular document was circulated among entrepreneurs and investors in Silicon Valley. The document — “CS183: Startup” — spread like wildfire, and its […]

By Björn Jeffery, SvD Tech Brief. Published in Svenska Dagbladet on 30 January 2025. The much-discussed AI model DeepSeek has crashed the stock market — and pushed tech development into a geopolitical phase. Now Trump and Zuckerberg are desperately searching for a countermove that can stop China from seizing the throne. “I think there are a number of original things they did that we are still digesting.” When Meta presented its quarterly report on Wednesday […]

By Björn Jeffery, SvD Tech Brief. Published in Svenska Dagbladet on 27 January 2025. Hundreds of billions have been invested in AI chips, making Nvidia the world’s most highly valued company. Now a small Chinese player is challenging the need for those investments — and the markets are beginning to shake. On 27 March 2000, Cisco became the world’s most highly valued company. The American networking giant was riding high on dotcom waves and the […]

By Björn Jeffery, SvD Tech Brief. Published in Svenska Dagbladet on 20 January 2025. TikTok is banned — and permitted again a few hours later. The law says one thing and the incoming president says another. But both American and Chinese decision-makers have one thing in common: they know something we don’t. “TikTok is definitely a threat to national security. We have seen classified evidence.” Democrat Josh Gottheimer speaks with absolute certainty. The American congressman […]

By Björn Jeffery, SvD Tech Brief. Published in Svenska Dagbladet on 19 January 2025. Countless billions have been spent by tech giants to develop the best AI models. Now the next era is beginning — with budget versions from China that are completely changing the rules of the game. “Have you got a Panadol?” Ever since paracetamol was launched in Sweden in 1958, the brand has remained synonymous with painkillers. Competitors like Ibuprofen have tried […]

By Björn Jeffery, SvD Tech Brief. Published in Svenska Dagbladet on 17 January 2025. The deadline expires this weekend. But will one of the world’s most popular apps really disappear? SvD’s tech analyst Björn Jeffery explains what happens when the espionage-accused TikTok is banned in the United States. Yes — at present it looks that way. The US law was voted through in April 2023 and set a final deadline of 19 January, the day […]

By Björn Jeffery, SvD Tech Brief. Published in Svenska Dagbladet on 10 January 2025. Silicon Valley is entering Washington DC as Trump’s new government takes office. Never before has the political influence of tech companies been so great. But not all changes in the apparatus of state will be welcomed with open arms. When Donald Trump is sworn in as the 47th president of the United States on 20 January, he brings with him a […]