All posts tagged: apple

Suddenly Musk Gets It: Apple’s App Tax Is Calling the Shots

SvD Näringsliv

This analysis was first published in SvD Näringsliv, in Swedish, on November 29th, 2022. This piece was translated from Swedish by Claude. Some phrasing may differ from a human translation. Now that Elon Musk has woken up to Apple’s “tax,” Spotify gains a loud new ally. But Musk is playing a high-stakes game — and his newly acquired Twitter cannot afford to lose it. Twitter’s new owner Elon Musk is a busy man. On top […]

Apple’s Masterstroke Is Systematically Crushing Its Rivals

SvD Näringsliv

This analysis was first published in SvD Näringsliv, in Swedish, on October 28th, 2022. This piece was translated from Swedish by Claude. Some phrasing may differ from a human translation. Apple’s privacy strategy is a masterstroke that is systematically crushing rival tech giants. But behind the scenes, the motives are less noble. Rarely has an aggressive business strategy been framed so elegantly as Apple’s “privacy is a fundamental human right.” It sounds consumer-friendly and principled. […]

Apple Pay Later — The Last Thing Klarna Needed Right Now

SvD Näringsliv

This analysis was first published in SvD Näringsliv, in Swedish, on June 7th, 2022. This piece was translated from Swedish by Claude. Some phrasing may differ from a human translation. The advantage of being a tech giant is on full display now that Apple, in a single move, risks turning all of Klarna’s business into just one feature among many. Every year in June, Apple holds its conference for software developers. It’s called WWDC — […]

Apple’s concessions are too late

SvD Näringsliv

This column was first published in SvD Näringsliv, in Swedish, on September 2nd, 2021. This piece was translated from Swedish by Claude. Some phrasing may differ from a human translation. Developers and legislators around the world are questioning Apple’s business model. Slowly, the company has been forced to back down. But the latest concession will not solve the big app conflict. “Once we are making over $1B a year in profit from the App Store, is […]