All posts tagged: apple

Apple’s Masterstroke Is Systematically Crushing Its Rivals

October 28, 2022
by Björn Jeffery
SvD Näringsliv

This analysis was first published in SvD Näringsliv, in Swedish, on October 28th, 2022. This piece was translated from Swedish by Claude. Some phrasing may differ from a human translation. Apple’s privacy strategy is a masterstroke that is systematically crushing rival tech giants. But behind the scenes, the motives are less noble. Rarely has an aggressive business strategy been framed so elegantly as Apple’s “privacy is a fundamental human right.” It sounds consumer-friendly and principled. […]

Apple Pay Later — The Last Thing Klarna Needed Right Now

June 7, 2022
by Björn Jeffery
SvD Näringsliv

This analysis was first published in SvD Näringsliv, in Swedish, on June 7th, 2022. This piece was translated from Swedish by Claude. Some phrasing may differ from a human translation. The advantage of being a tech giant is on full display now that Apple, in a single move, risks turning all of Klarna’s business into just one feature among many. Every year in June, Apple holds its conference for software developers. It’s called WWDC — […]

Apple’s concessions are too late

September 2, 2021
by Björn Jeffery
SvD Näringsliv

This column was first published in SvD Näringsliv, in Swedish, on September 2nd, 2021. This piece was translated from Swedish by Claude. Some phrasing may differ from a human translation. Developers and legislators around the world are questioning Apple’s business model. Slowly, the company has been forced to back down. But the latest concession will not solve the big app conflict. “Once we are making over $1B a year in profit from the App Store, is […]

How Apple’s ideals in China collapse

June 28, 2021
by Björn Jeffery
SvD Näringsliv

This column was first published in SvD Näringsliv, in Swedish, on June 28th, 2021. This piece was translated from Swedish by Claude. Some phrasing may differ from a human translation. A new service from Apple is intended to protect privacy. But it also exposes one of the IT giant’s biggest challenges right now – choosing a path in China, where they are squeezed between the country’s exercise of power and its own ideals. Happy and confident, […]