Author: Björn Jeffery

Like electricity for the industry

Good Old Trend

Without going into lengthy detail about it, there has been a lot of rumblings about laws and restrictions in Sweden lately. I can only add my thoughts on why issues of this kind are turning up more and more often. I think it’s simply a fact of people not understanding the internet. The internet has been an intricate part of many peoples lives for a long time. Now, we seem to have reached some sort […]

Subtleties with abilities

Good Old Trend

Competence: the quality of being adequately or well qualified physically and intellectually Talent: a person who possesses unusual innate ability in some field or activity Most companies look for a competent work force. Thus, most companies don’t possess unusual abilities.

Fuhgeddaboudit

Good Old Trend

Okay, so we changed our minds. We’re not selling Good Old. I think it was a good exercise to think about it though, as it forced us to look at our company differently. I saw a company culture forming that I didn’t want to interrupt. Sales figures that were going better than ever. Interesting people wanting to work with us. All in all it felt as if we should continue riding this train as far […]

Good Old Fan Club + How to make an Internet Strategy

Good Old Trend

If you’re Swedish you might have read the news about Good Old merging with The Fan Club. This means I won’t be CEO any more and can fully focus on internet strategy and advisory work. Yay! And maybe more blogging too. I haven´t quite decided how, where or about what I’ll be blogging though. I’ll get back to you on that. – UPDATE HERE 🙂 Until then, I thought you might to see the presentation […]

Let’s meet at Moving Images (or in SF)

Good Old Trend

Just thought I’d give you a tip before the weekend. Moving Images is a conference in Malmö that takes place June the 10th. The theme for this year is storytelling and the line up is really good. Winston Binch from Crispin Porter + Bogusky is one of the speakers for instance. We’ve have been part of the reference group for the conference which means wifi and backchannels, among other things. You should sign up straight […]

A farewell to roaming

Good Old Trend

Just a quick thought and another example of The Technical Divide that we’re experiencing. Fring for iPhone was released today. I tried the service in my old Nokia E70 quite some time ago and was not impressed. Full of bugs and bad quality in general. But not any more. It seems Fring needed the interface of the iPhone for it to click – at least for me. I’ve tried it quickly and it makes perfect […]